Prompt: What is your customer doing right now? And what impact did you have on their day?
The goal is 50–100 words, so I am going to do that. And then I am going to continue with a bit more probably. This prompt came at an interesting time for me.
Right now, my customer is going over their writing goals for the coming month. They have a target income they will try to hit. They try to plan their schedule to match their income needs for the month. Then they discover DeFiNet. They join a collaboration. This reduces the pressure on them to pump out content in order to be successful. They are better able to deal with the unexpected.
Ok, that hits the prompt specifically. But now I want to talk about something else. I want to talk about how a customer impacted me.
I’ve been trying to make Medium a more collaborative place when it comes to making money. I’ve been reaching out to pretty much anyone I can. But I’ve been focused on the data portion. How do we help each other in terms of making money in relation to things like SEO?
One of the ideas I have been kicking around is the idea of writing summaries for other writers’ work. Imagine the snippets that you see on a Google search result page, but written by other writers. I invited the first couple of members of the community to summarize one of my articles and I summarized theirs. I’ve been planning on doing more this coming week. I wanted to analyze the performance of these summaries in comparison to the main article.
Today, I got the first summary of my article and I was floored. It wasn’t what I was expecting.
It was so much more than I was hoping for. K. Barrett showed me how my writing touched her life. It came at a good time for me. I was starting to wonder if I was going to be able to make it all work. I’ve started to see some progress trending in the right direction, but I didn’t think I could make it all work fast enough.
But after I read this, I realized that if I changed my perspective on the problem, a solution could be reached faster. I could change my mindset.
In the prompt, I refer to what I view as a long-term success. The problem is the long-term part. I plan on using data over time to prove my hypothesis, which works unless you need a product now.
How can I help the writer now?
What if I approached the problem from the view of the publication? Suddenly, a number of potential products appeared, all with a much shorter time to market. I had gotten into a fixed mindset and didn’t let myself see the whole picture. I changed my mindset, viewed the problem from a different angle, and noticed a solution.
Sometimes the best results are the most unexpected.
Check it out for yourself:
Discovered: From Clueless to Pitching a Billionaire in 7 Weeks
A story about mindset and taking the first steps by Leo Guinan
Thanks K. Barrett!